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Unlocking the World of Startup Funding: Pre-seed / Seed and Series A Explained


Discover the funding phases that every startup needs to know, without feeling overwhelmed.



Unveiling the 7 Stages of Funding:


  1. Pre-seed

  2. Seed

  3. Series A

  4. Series B

  5. Series C

  6. Series D & E

  7. Initial Public Offering (IPO)


Don't worry about tackling the later phases just yet. Focus on what's important right now.


Let's Begin with Pre-seed Funding 💰


What is it?

Turn your idea into reality with your first funding opportunity.


Where does it come from?

Family, friends, and internal sources invest in your business.


How much can I raise?

Pre-seed investments typically range up to £150k.


Look for these signs of a Pre-seed business:

  • You're perfecting your blueprint but haven't created a tangible product yet.

  • You've identified a market gap and have a plan to fill it.

  • You're considering adding a small team to help with production.

  • Technological expenses are piling up as you experiment with services.


Seed Funding 💰


What is it?

External funds are introduced to grow your existing operation.


Where does it come from?

Angel investors and high net-worth individuals are the typical sources but also look out for early-stage VC and EIS funds.


How much can I raise?

Seed investments can provide anything from £150k to £2m.


To stand out during Seed funding:

  • Demonstrate at least some revenue and financial metrics.

  • Showcase a cohesive and passionate team to gain investor confidence.


Series A Funding 💰


What is it?

Take your startup to the next level: optimise your product, expand your user base, and potentially scale into new markets.


Where does it come from?

VC firms with diverse investment portfolios.


How much can I raise?

Series A funding can go up to £15m.


To succeed in Series A:

  • Create a comprehensive business plan for the future 12-18 months.

  • Craft an impressive pitch deck highlighting your product's importance.

  • For SaaS companies, reach at least £1 million in annual recurring revenue (ARR) to be ready for Series A.

  • Find the perfect VC firm that aligns with your business model and sector.


By understanding the funding timeline, you can identify suitable investors and what they expect in return for funding.

Your startup journey starts here. Unleash your funding potential, step by step.
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